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TV ads are dead. Long live TV ads?
May 06, 2025

TV ads are dead. Long live TV ads?

A new tool from Way to Win shows the biggest ads, topics, and spenders from 2024.

Kyle Tharp
Kyle Tharp
Democrats’ existential question: How to reach “opt-out” voters
Apr 28, 2025

Democrats’ existential question: How to reach “opt-out” voters

Harris for President Deputy Campaign Manager on how the right is winning culture and how Democrats can invest in reaching voters long-term

Kyle Tharp
Kyle Tharp
Trump strikes at the heart of the Democratic Party
Apr 24, 2025

Trump strikes at the heart of the Democratic Party

By targeting ActBlue, the President is abusing power to hamstring his political opponents ahead of the 2026 midterms

Kyle Tharp
Kyle Tharp
Democrats look for an organizing upgrade
Apr 22, 2025

Democrats look for an organizing upgrade

Last week, the DNC quietly announced an RFP process for new organizing technology

Kyle Tharp
Kyle Tharp
What happened to @KamalaHQ?
Apr 15, 2025

What happened to @KamalaHQ?

The once-viral TikTok account now sits inactive. Will Democrats resurrect it?

Kyle Tharp
Kyle Tharp
Trump vs. The Gamers
Apr 09, 2025

Trump vs. The Gamers

The President’s tariff scheme is getting in between young American men and one of their favorite pastimes.

Kyle Tharp
Kyle Tharp
On YouTube, left-leaning channels are growing faster than the right
Apr 03, 2025

On YouTube, left-leaning channels are growing faster than the right

Conservative content has long dominated politics on the platform. New data shows that’s beginning to change.

Kyle Tharp
Kyle Tharp
Democrats had a great night. It doesn’t solve their biggest problem.
Apr 02, 2025

Democrats had a great night. It doesn’t solve their biggest problem.

The party’s success with high-propensity voters in off-year elections is good. How they reach the rest of America is the challenge.

Kyle Tharp
Kyle Tharp
How Elon Musk has transformed the politics of X
Mar 25, 2025

How Elon Musk has transformed the politics of X

New data shows Musk’s own account dominates the political conversation on the platform

Kyle Tharp
Kyle Tharp
Did TikTok really swing young voters rightward?
Mar 20, 2025

Did TikTok really swing young voters rightward?

A popular Democratic data scientist says yes, but the truth is more complicated

Kyle Tharp
Kyle Tharp
Kristi Noem's many hats
Mar 18, 2025

Kristi Noem's many hats

Trump’s Homeland Security Secretary seeks the spotlight in new ad campaigns

Kyle Tharp
Kyle Tharp
A weekend at Bernie's
Mar 10, 2025

A weekend at Bernie's

The 83-year-old Senator is showing Democrats a path out of the wilderness. It's unclear if they will take it.

Kyle Tharp
Kyle Tharp
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A newsletter about politics, media, and online influence in Democracy’s chaotic era. Written by Kyle Tharp.

Chaotic Era

A newsletter about politics, media, and online influence in Democracy’s chaotic era. Written by Kyle Tharp.

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