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Oliver Buchannon
Kyle Tharp
Is anti-corruption the Democrats' secret weapon in 2026?

Apr 21, 2026

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6 min read

Is anti-corruption the Democrats' secret weapon in 2026?

Voters are more animated by corruption than almost any other issue heading into the midterms. But Democrats may have a credibility problem.

Kyle Tharp
Kyle Tharp
MAGA’s latest target: Gavin Newsom’s wife

Apr 13, 2026

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13 min read

MAGA’s latest target: Gavin Newsom’s wife

Right-wing media outlets and MAGA influencers are aggressively resurfacing old footage of the California “First Partner.”

Kyle Tharp
Kyle Tharp
The biggest political YouTube channels of 2026 (so far)

Apr 6, 2026

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9 min read

The biggest political YouTube channels of 2026 (so far)

New data shows Turning Point USA, More Perfect Union, Nick Shirley, and Tucker Carlson saw huge growth in Q1 2026

Kyle Tharp
Kyle Tharp
What winning candidates have in common right now

Mar 31, 2026

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17 min read

What winning candidates have in common right now

On National Run for Office Day, Run for Something’s Amanda Litman explains what kinds of candidates are breaking through — and why the old playbook is failing.

Kyle Tharp
Kyle Tharp
For Republicans, the political influence of X is greater than ever

Mar 26, 2026

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10 min read

For Republicans, the political influence of X is greater than ever

Conservatives dominate the most-viewed political accounts on the platform. It's become a major problem for Democrats.

Kyle Tharp
Kyle Tharp
The organizing model that failed the Democrats

Mar 24, 2026

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12 min read

The organizing model that failed the Democrats

After record-breaking outreach in 2024, Democrats still lost. The problem isn’t effort—it’s an outdated playbook that no longer reaches real voters.

Kyle Tharp
Greta Carnes
Kyle Tharp, +1
Is this group taking over the Democratic Party?

Mar 17, 2026

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10 min read

Is this group taking over the Democratic Party?

They’re older, whiter, and college-educated, and they’re some of the party’s most visible and vocal members.

Kyle Tharp
Kyle Tharp
On Facebook, it now pays to post about politics

Mar 9, 2026

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10 min read

On Facebook, it now pays to post about politics

One top political creator earned over $250,000 in January from Meta’s content monetization programs

Kyle Tharp
Kyle Tharp
The Texas Senate race through the eyes of a mega-influencer

Mar 3, 2026

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11 min read

The Texas Senate race through the eyes of a mega-influencer

Carlos Eduardo Espina, a popular Spanish-speaking social media creator, has boosted Texas Senate candidate James Talarico for months.

Kyle Tharp
Kyle Tharp
The State of the Union split screen

Feb 24, 2026

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9 min read

The State of the Union split screen

As Donald Trump delivers his annual address to Congress, Democrats are eager to direct Americans’ attention to anywhere else...including Robert de Niro?

Kyle Tharp
Kyle Tharp
Josh Shapiro, Influencer Governor
LockSimple

Feb 18, 2026

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11 min read

Josh Shapiro, Influencer Governor

The Democratic rising star and potential 2028 candidate has given digital creators white-glove outreach for years. It’s paying off.

Kyle Tharp
Kyle Tharp
Can populist candidates save the Democratic Party?

Feb 10, 2026

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17 min read

Can populist candidates save the Democratic Party?

A Q&A with Tommy McDonald of Fight Agency on a growing slate of anti-establishment populist candidates running in the midterms.

Kyle Tharp
Kyle Tharp
Behind the scenes of the @KamalaHQ rebrand
LockSimple

Feb 5, 2026

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6 min read

Behind the scenes of the @KamalaHQ rebrand

Democrats are rebranding the viral account as “Headquarters” and will use it to blast out original progressive political content ahead of the midterms

Kyle Tharp
Kyle Tharp
The rise of the "Lemon Head"

Feb 3, 2026

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11 min read

The rise of the "Lemon Head"

How the former CNN anchor assembled an independent media brand that now sits at the center of his feud with the Trump administration

Kyle Tharp
Kyle Tharp
Top conservative influencers cheer Greenland takeover

Jan 20, 2026

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13 min read

Top conservative influencers cheer Greenland takeover

As Trump considers blowing up the post-WWII order, right-wing voices online are his biggest cheerleaders, citing “manifest destiny.”

Kyle Tharp
Kyle Tharp
Meet liberals’ right-wing media listening club

Jan 14, 2026

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11 min read

Meet liberals’ right-wing media listening club

Hundreds of progressives have been gathering twice monthly for “Unfortunately Not A Sound Bath,” a virtual club to better understand right-wing media dynamics

Kyle Tharp
Kyle Tharp
Nonprofit funding flooded right-wing media in 2024

Jan 6, 2026

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10 min read

Nonprofit funding flooded right-wing media in 2024

New data shows more than $260 million in 501(c)(3) charitable contributions flowed to conservative media projects in 2024.

Kyle Tharp
Kyle Tharp
New data: The biggest political YouTube channels of 2025

Dec 29, 2025

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9 min read

New data: The biggest political YouTube channels of 2025

From Megyn Kelly to Meidas Touch, these are the channels where more Americans than ever watched political content on YouTube.

Kyle Tharp
Kyle Tharp
What Dan Bongino lost

Dec 19, 2025

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9 min read

What Dan Bongino lost

The soon-to-be former deputy FBI chief gave up his online clout for a role in government. Can he build it back?

Kyle Tharp
Kyle Tharp
The year Democrats pivoted to audio

Dec 16, 2025

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14 min read

The year Democrats pivoted to audio

In 2025, the party’s rising stars and potential presidential candidates tried to talk their way out of the political wilderness, one podcast at a time.

Kyle Tharp
Kyle Tharp
The biggest online political moments of 2025
LockSimple

Dec 9, 2025

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15 min read

The biggest online political moments of 2025

2025 has been an especially chaotic year in American politics. New data shows the topics that actually broke through online.

Kyle Tharp
Kyle Tharp
Liberal media’s big year online
LockSimple

Nov 25, 2025

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19 min read

Liberal media’s big year online

This year has seen Democratic operatives pitch donors on more than a dozen new efforts, while established left-of-center outlets grew faster than ever.

Kyle Tharp
Kyle Tharp
Can Democrats’ off-year winning streak extend to Tennessee?

Nov 17, 2025

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11 min read

Can Democrats’ off-year winning streak extend to Tennessee?

In the heart of MAGA media country, a low turnout special Congressional election is giving Democrats hope

Kyle Tharp
Kyle Tharp
Gavin Newsom is having a very good year, online and off

Nov 12, 2025

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11 min read

Gavin Newsom is having a very good year, online and off

New data shows that for many Democrats, the ambitious California governor has become a rare source of momentum in a party still reeling from its 2024 defeat.

Kyle Tharp
Kyle Tharp
Bigger than 2017?

Nov 6, 2025

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13 min read

Bigger than 2017?

Eight years ago, thousands mobilized against Trump as part of a “resistance.” Democrats’ election wins in 2025 could be a far bigger deal.

Kyle Tharp
Kyle Tharp
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A newsletter about politics, media, and online influence in Democracy’s chaotic era. Written by Kyle Tharp.


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